• Canoas amarradas a un pantalán en un pantano antes de realizar un Evento de Team Building
  • Slider 41
  • Slider 45
  • Slider 43
  • Slider 38
  • Slider 39
  • Slider 37
  • Slider 36
  • Slider 30
  • Slider 31
  • Slider 32
  • Slider 33
  • Slider 34
  • Slider 40
  • Slider 35
  • Slider 2
  • Slider 3
  • Slider 4
  • Slider 6
  • Slider 7
  • Slider 8
  • Slider 9
  • Slider 10
  • Slider 11
  • Slider 12
  • Slider 13
  • Slider 15
  • Slider 16
  • Slider 17
  • Slider 18
  • Slider 19
  • Slider 20
  • Slider 21
  • Slider 22
  • Slider 23
  • Slider 24
  • Slider 25
  • Slider 26
  • Slider 27
  • Slider 28
  • Slider 29
  • Slider 1


TABLE OF CONTENTS

ABSTRACT   
ACKNOWLEDGMENTS   
WORD COUNT SUMMARY  
TABLE OF CONTENTS  
LIST OF ILLUSTRATIONS & ABBREVIATIONS  


CHAPTER 1: INTRODUCTION   
Context of the Study  
Generalizing  
Research questions  
Research aims and objectives   
Aims   
Objectives   

CHAPTER 2: LITERATURE REVIEW   
Introduction   
Theme 1: Events   
Theme 2: Event Tourism   
Introduction   
Event Tourism resource and supply appraisal   
Event Tourism planning for destinations   
Generic strategies for Event Tourism   
Situational analysis:  SWOT & Portfolio Analyses   
Development of an Event Tourism strategy   
Implementation of an Event Tourism strategy: policy   
Tourism seasonality problems   
Events as image makers   
Size of events and attractiveness   
Sustainable Development through Quality Tourism   
The benefits of business tourism   
   Greater profitability   
   All-year-round activity   
The Business travel and pleasure interface   
Incentive Travel   
Theme 3: Team building   
Theme 4: Experiential learning   
Reviewing and transfer   

CHAPTER 3: METHODOLOGY   
Chapter overview   
Research Design   
Grounded theory study   
The justification of a Grounded theory study   
Experiential Learning based Training & Development programmes   
Experiential learning  body of knowledge   
Data Collection Method   
Sampling   
Data Analysis Methods   
Trustworthiness of the study   
Reliability   
Researcher bias   
Validity   
Limitations and ethical considerations of the study   
Limitations of the study   
Ethical considerations of the study   

CHAPTER 4: FINDINGS   
Introduction   
Category 1: Typology and nature of Team Building Events
Profile of Team building events   
Length of the event and event demand periods   
Activities for Team building events   
Learning models used for Team building events   
Category 2: Team building event participants & consumer organizations   
Client and participant profiles   
Client/Organizational needs   
Increase team effectiveness   
Organizational internal communication needs   
Organizational leisure needs   
Networking and socialising needs   
Employee rewarding needs  
Employee incentive needs   
Client and participant demands   
Category 3: Team building events & the Event Tourism industry   
The connection with the MICE industry   
Relevant issues in consumer behaviour   

CHAPTER 5: DISCUSSION   
Introduction  
The value of Team building events as Event Tourism resources   
Capacity to assist in overcoming seasonality problems   
Capacity to attract overnight stays & increase the length of stay   
Capacity of delivering economic benefits and job creation   
Capacity to assist in shaping destination’s image and attract future inward investment   
Potential stakeholders of Team building events within the Event Tourism industry   
Intermediaries working on behalf of buyers   
Professional Conference Organisers (PCOs)   
Incentive Travel Houses   
Destination Management Companies (DMCs)   
Intermediaries working on behalf of suppliers   
Destination Marketing Organizations (DMO)   
National tourist organizations (NTOs)   
Recommendations   
Event marketing   
Introduction   
Marketing policy   
Touring packages   
Implications for the Team Building Events market   
Event development   
Briefs & budgets   
Venue & destination   
Unique experiences   
The leisure factor   
Event themes for tourism consumption   
Sustainable development through Quality tourism   

CHAPTER 6: CONCLUSIONS   
Implications and applications of the study   
The last word   

BIBLIOGRAPHY   
APPENDIX   


Appendix A: Background to Event Tourism   
Business tourism   
Cultural tourism   
Appendix B: Agencies and Intermediaries in the Event Tourism industry   
Introduction   
Intermediaries working on behalf of buyers   
Professional Conference Organizers (PCOs)   
Destination Management Companies (DMCs)   
Incentive Travel Houses   
Intermediaries working on behalf of suppliers   
Destination Marketing Organizations (DMO)   
National tourist organizations (NTOs)   
Appendix C: Experiential Learning   
Introduction   
The Experiential learning process   
Experiential learning cycles   
Reviewing and transfer   
Appendix D: Experiential learning based T&D programmes   
Introduction   
Development training   
Outdoor Management Development (OMD)   
Professional development programmes (PDP)   
Outward Bound   
Outdoor Challenge Training (OCT)   
Appendix E: Approaches to Team building   
Introduction   
John Adair and Dr R. Meredith Belbin   
All sorts approach   
The outdoor training approach to Team building   
Appendix F: Literature Sources   
Event Management and Event Tourism   
Experiential learning, Experiential learning based T&D programmes and Team building   
Appendix G: Practical tables   

LIST OF ILLUSTRATIONS & ABBREVIATIONS

Abbreviations: TBE-Team Building Events; ET- Event Tourism; T&D-Training & Development; EL-Experiential Learning

Table 2.2 Areas of judgment in Event Tourism and supply appraisal                                                            
Adapted from Getz (1997, p.106)

Figure 2.1 Behavioural aims of Team building                                                            
Clark (1994, p.5)

Figure 2.2 Design and sequencing of training methods                                              
Dainty and Lucas (1992 in Brown 2003 p.30)

Table 3.1 Research participant profiles                                                                        
Diego (2006)

Table 4.1  Core categories of the study                                                                        
 Diego (2006)

Table 4.2  Groups of interviewee                                                                                  
Diego (2006)

Table 4.3 Category 1                                                                                                     
Diego (2006)

Table 4.4 Category 2                                                                                                     
Diego (2006)                                                                                                                 

Table 4.5 Category 3                                                                                                     
Diego (2006)

Figure A1. A broad division of tourism and business tourism                                     
Diego (2006) according to Rogers (2003)

Table B1 “MICE matrix                                                                                                  
 -illustrating the segments which make up the business tourism sector”
 Rogers (2003 p.23)

Figure 2.2 Kolb’s Experiential Learning Cycle                                                              
Kolb, D.A. (1984) in Brown (2003 p.8)

Table E.1 Approaches to Team building                                                                       
 Clark (1994 pp.29-43)

Table F.1 Library Sources                                                                                              
Diego (2006)

Table G.1 Implementation of an Event Tourism strategy                                            
Diego (2006) Adapted from Allen et al. (2005 pp. 68-72)

Table G.2 Business Events in a Destinations’ Events Portfolio                                    
Extracted from Getz (1997, p. 104)

Table G.3 Travelling professional workers                                                                   
Extracted from Uriely, N. (2001) in Davidson & Beulah (2003 p. 255)

Table G.4 Business tourism: pleasure quotient                                                           
Davidson & Beulah (2003 p. 256)